Property agent lead generation in Singapore, without the junk leads.
Most agents have been burned by lead lists and ad packages: leads that never pick up, tyre-kickers, and nobody following up. ZenProp builds the whole chain. Meta ads that attract the right buyers or sellers, an AI assistant that replies on WhatsApp in seconds, and a booked appointment in your calendar.
Four steps from ad to appointment.
Strategy call
A short call to pick your focus: new launches, HDB sellers, resale or asset progression, and the projects or estates you want.
Campaign build
We create the ads and the enquiry form or landing page, with the agent details Singapore property advertising calls for shown on the creative.
AI qualification on WhatsApp
Every enquiry gets a reply in seconds. The assistant asks the right questions, filters out time-wasters and offers real slots from your calendar.
You show up and close
You get the leads, the booked appointments and a clear view of what each one cost, so you can judge the system on appointments, not just leads.
What you get
- Facebook and Instagram campaigns built for your market
- Enquiry form or landing page tied to the campaign
- Instant WhatsApp reply and qualification
- Calendar booking and reminders
- Follow-ups on Day 1, 3 and 7 for leads that go quiet
- Creative refreshes as ads tire
Who it is for
- New launch specialists who need volume with speed
- HDB resale agents who want seller and buyer enquiries
- Team leaders who want one lead system for the team
Who it is not for
- Anyone who wants guaranteed sales. No honest agency can promise that.
- Agents who will not reply to booked appointments
The agent who replies first usually wins the viewing.
Most property enquiries go cold within hours, because agents are on viewings, in meetings or asleep. The fix is rarely more leads. It is a faster, calmer first reply and a simple path to a booked slot. That is what we build, and it is why we report on appointments rather than leads alone.
See how the AI WhatsApp follow-up works, or how we run Facebook and Instagram ads for agents.
Outsource the lead engine, keep the selling.
You can outsource lead generation to ZenProp and stay focused on viewings and closings. We plan the campaign, build the ads, answer every enquiry on WhatsApp and book the people who are serious. It works for individual agents, for team leaders running several agents, and for agencies that want one consistent system.
Buyer and seller leads
New launch and resale buyers, and HDB or private-property sellers. We start from the type of client you want to meet, then build the campaign around that.
What makes a lead "qualified"
The person replied, said what they want, and accepted a time to talk. That is why we report on appointments, not only on leads. See cost per lead vs cost per appointment.
Prefer the plain-English overview? Read real estate lead generation in Singapore.
Thinking about lead lists or pay-per-lead instead? Read buying leads vs running your own ads, and what to ask any agency before you decide.
Before you book.
How much does it cost?
It depends on your project type, goals and how much you want to spend on ads. Your ad budget is paid to Meta and our fee is separate. We go through the numbers on the free strategy call, before you commit to anything.
How fast will I get leads?
Campaigns need a short testing period before they settle. We do not promise a figure before seeing your market, offer and budget.
Are the leads exclusive to me?
Leads and conversations come through your own campaign and your own WhatsApp and calendar. We explain the exact set-up on the call.
Is this compliant with CEA advertising rules?
Property advertising in Singapore needs the agent's identification details on the ad. We build those into every creative and keep claims factual.
What do you do with lead data?
We collect consent on the form and use details only to contact the person about the enquiry. We follow Singapore's PDPA.
What if the leads are poor?
Lead quality depends on the offer, the audience and how quickly you follow up. We track appointments, review the campaign every week and change what is not working.
Can I outsource lead generation and still keep control?
Yes. Campaigns run in your name, enquiries come to your WhatsApp and calendar, and you see what is working each week. We explain who owns what on the strategy call.
Do you work with teams and agencies?
Yes. Team leaders and agency decision-makers can use one system across several agents. Tell us your setup on the call.
Do you provide buyer leads, seller leads or both?
Both. New launch and resale buyer campaigns and HDB seller campaigns are the most common. We choose with you.
What makes a lead qualified?
The person replied, told us what they are looking for and agreed to a time to talk. We report on appointments for that reason.
Tell us where to message you.
Thank you. You are on the list.
We will message you on WhatsApp shortly with a time for your free strategy call.